Talent Branding Engagement
We call this the full shebang! This is everything you need to describe your talent brand in a way that differentiates you including a talent toolkit and a social media strategy and implementation. This engagement includes the following steps:
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1. Exploration [4-6 weeks]
Our team rolls up our sleeves and gets involved with your people. Through in-depth primary research with employees of all levels, we find high-level themes that uniquely describe your company culture (other than just your cool science).
Deliverables: Research presentation with insights and high-level themes presented to you and your executive team.
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2. Talent Brand Initial Release [4-6 weeks]
We work together to finalize your talent brand. We come up with campaigns and brainstorm ways to bring these pillars to life internally and externally.
Deliverables: Draft of your 3-5 Reasons Why Document
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3. Talent Toolkit [4 weeks]
This is where the magic of deliverables happens. We will finalize your culture story and bring it to life across a plethora of deliverables. We’ll also brainstorm social media ideas with and for you to bring it all to life.
Deliverables: Website copy for About Us, LinkedIn Life Copy, Social Media Campaign Strategy and Templates (optional), Content Collection Strategy, ATS Comms Updates and Internal Rollout Strategy.
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4. Ongoing social media (Optional)
If you want to keep things going with the StoriTel team, we have a team of experts in social media and can do the heavy lifting for you on content strategy, creation, and implementation for a monthly fee.
Deliverables: Ongoing Talent Social Media
ADDITIONAL OFFERINGS
ADDITIONAL OFFERINGS
In addition to the “full shebang,” we can customize a solution that’s right for you. Check out our other offerings or reach out to us if you want create your own.
Values Creation
This work is similar to our Talent Branding Engagement, but we replace the creation of Talent Pillars with Values that you and your employees can be proud of. This work requires more focus groups and more ideation around the final words that are chosen. We can also leverage survey tools for input across the organization.
Bespoke Talent Branding
Is the work above too much or not enough?
Set up a discovery call with us and we’ll do our best to create a customized solution that works for you and your team.
This includes third-party partners who specialize in:
Onsite video
Office fly-through videos
Logo animations
Company asset animations
Photography
Event or onsite headshot photobooths
Survey creation
Value icons
Website design recommendations